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Recent Domain Name Acquisitions

New – UnReported Six Figure Dot Com Sale from 2022

Posted on 03/01/2023

I was reviewing some data today and came across this unpublished domain name sale from 2022 from UK listed company FRANCHISE BRANDS PLC.

They operate a number of entities, Franchise Brands is focused on building market-leading businesses primarily via a franchise model. The Group currently has a combined network of 600 franchisees across six principal franchise brands in the UK, North America and Europe.

These brands include the companies below:

Franchise Brands Logos

During an interim filing to the London Stock Exchange last year, on 26th of July 2022 part of the filing announced the domain name sale in this statement

Revenue in the period benefited from the one-off sale of the MyHome domain name for £0.1m.

After reviewing whois data using our Whois Partner – WhoisXMLApi.com, we can confirm the domain name sold was MyHome.com which sold for £100,000 GBP – This represents a sale in US dollars at the time of $120,322 USD

BRITISH POUND HISTORICAL RATES TABLE

Jul 26, 2022 16:00 UTC

British Pound 100,000.00 GBP inv. 1.00 GBP
US Dollar 120322.988075 0.831096

The new owner of MyHome.com has moved the domain name to GoDaddy and it remains under privacy, however it has a website launched on it and links there refer to the company WILLISTON FINANCIAL GROUP.

We are assuming that WILLISTON FINANCIAL GROUP has acquired the domain name MyHome.com for £100,000 GBP / $120,322 USD from Franchise Brands PLC in or around July 2022.

WILLISTON FINANCIAL GROUP appear to operate a number of websites including – wfgTitle.com & wfgls.com below you can learn more about them.

Williston Financial Group, LLC was formed in late 2009 to acquire various businesses in the title insurance and real estate settlement services industry. Since then, Williston has acquired WFG Lender Services (formerly known as New Millennium Title Group, LLC), a provider of title, closing and settlement services for mortgage lenders nationwide (January 2010); WFG National Title Insurance (formerly known as TransUnion National Title Insurance Company), a title insurance underwriter incorporated in 1974 and currently licensed in 44 states and DC (February 2010); WFG Title Insurance Company (formerly known as TransUnion Title Insurance Company), a California title insurance underwriter incorporated in 1925 (March 2010); and WFG National Title Company of Washington (formerly Northpoint Escrow and Title LLC), an established title, escrow and settlement services company in Washington (July 2011)

Williston Financial Group, LLC are backed by Golden Gate Capital, a leading private equity firm with $12 billion in capital under its management, is the principal investor in Williston Financial Group. Golden Gate Capital generates superior returns for its investors through buyout and growth equity investments across a wide variety of industries. They partner with world-class management teams to make equity investments in situations where there is a demonstrable opportunity to significantly enhance a company’s value

MyHome Logo navbar image

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