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Local Corporation awarded Patent for the bulk acquisition and development of multiple web domain names.

Posted on 12/12/2012

Local Corporation awarded Patent for the bulk acquisition and development of multiple web domain names.

A press release just announced Local Corporation has been awarded a patent Local Corporation awarded Patent for system for the bulk acquisition and development of multiple web domain names.

Domainers might remember that Local Corporation acquired Octane360.com back in 2010…

It shall be interesting to see what they plan to do with this patent as most domainers have come to learn that throwing up a quick site on a domain name isn’t the answer for long term growth of your online property, You need to spend time adding unique content that your customers and the Search Engines like to help your rankings grow.

The full press release is below.

IRVINE, Calif.–(BUSINESS WIRE)– Local Corporation (NAS: LOCM) , a leading online local media company, today announced that the U.S. Patent and Trademark Office has granted the company patent number 8,312,125, which covers a method and system for the bulk acquisition and development of multiple web domain names.

Issued on Nov. 13, 2012, the patent describes a system and method for enabling the bulk acquisition and management of multiple web domains. The patent covers the technology related to the fulfillment of web domains. Local Corp. is currently using this technology for its small and medium-sized business (SMBs) customer as well as for the development of its recently announced vertically oriented lead generation sites. The method includes collecting a set of domain names for bulk content development, some of which are derived from user-provided keywords; filtering the set of domain names based on matching the domains to most-often used search terms by consumers; automatically submitting domain names for purchase; applying a template to the web domain related pages; and inserting content in those pages.

“The domain name industry continues to grow, with the number of domain names registered worldwide expected to top 305 million by 20181,” said Heath Clarke, Local Corporation chairman and chief executive officer. “This method is already being used as part of our Launch by Local SMB fulfillment platform and forms the basis for our site expansion into lead generation verticals. We’ve spent years developing our intellectual property portfolio, and we’re pleased that this key patent has issued.”

This is the eleventh patent issued to the company and was part of the original OCTANE360 platform and asset acquisition in July 2010.

About Local Corporation

Local Corporation (NAS: LOCM) is a leading online local media company that connects brick-and-mortar businesses with over a million online and mobile consumers each day using a variety of innovative digital marketing products. To advertise, or for more information, visit: http://www.localcorporation.com.

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