Bilt Announced Neighborhood Pass. Days Later, NeighborhoodPass.com Moved to MarkMonitor.

On 10 November 2026 Bilt announced Neighborhood OS, an AI-powered local commerce and loyalty platform. One piece of it is called Neighborhood Pass. Four days later, the public record for NeighborhoodPass.com shows the domain has changed hands behind the scenes, or at least changed registrars.

That is as far as the evidence goes. Nobody has announced a sale, and Bilt hasn’t said it owns the name. But the pattern is worth setting out, because it is the kind of trail that often sits behind a quiet domain acquisition.

What Bilt announced

In its announcement, Bilt describes Neighborhood Pass as a consumer-facing digital pass that members can use to access personalised rewards and benefits at participating businesses. It says integrations and capabilities will roll out in phases beginning in 2027. The domain is an exact match for the product name, which is why we looked.

Bilt’s announcement doesn’t say NeighborhoodPass.com is, or will be, the product’s address. Companies often secure the matching name well before launch, and sometimes never use it.

What the WHOIS record shows today

The current registry record for NeighborhoodPass.com, read on 14 November 2026, shows:

The three “client prohibited” locks are standard on corporate-managed domains. An “updated” date can change for many reasons, so the 13 November date alone proves nothing about a sale.

The trail: GoDaddy, then Afternic, then MarkMonitor

Our research sponsor WhoisXML API keeps a historical archive of WHOIS records. We ran NeighborhoodPass.com through its WHOIS History Search on 14 November 2026. It returned 45 records between August 2012 and November 2026.

Read in order, they show three phases:

So the domain ran on GoDaddy’s nameservers for more than a decade, switched to Afternic’s nameservers sometime between June and August 2025, and stayed there until it moved to MarkMonitor. Between June 2025 and June 2026 the registrar stayed GoDaddy. Afternic is GoDaddy’s aftermarket, and pointing a name at its nameservers is usually how an owner lists it for sale.

Our archive has no record between 17 June and 14 November 2026, so the move could have happened at any point in that five-month window. The 13 November update date on the registry record suggests it was recent, but we can’t confirm that from WHOIS alone.

The history also tells us about the owner. The privacy service hides who held it for most of the period. We can say the name was registered in 2011 and that, from August 2025, its nameservers pointed at Afternic, which usually means it was listed for sale. We can’t say who that owner was, or what price changed hands, if any did.

Where the domain used to point: TheTampaMLS.com

For years NeighborhoodPass.com did nothing on its own. It forwarded visitors to another domain, TheTampaMLS.com. The Internet Archive’s Wayback Machine holds five captures of NeighborhoodPass.com, from 7 August 2018, 19 December 2021, 12 November 2024, 14 December 2024 and 12 July 2025. Each one is an HTTP 301 permanent redirect to thetampamls.com. The last of them falls inside the window in which the domain moved to Afternic’s nameservers, and we found no later capture.

So what is TheTampaMLS.com? As of 14 November 2026:

• It is a Tampa Bay home-search and real estate site. Its pages and blog posts carry the name of Steve Eckhardt, who describes himself as a Tampa real estate broker with more than 27 years of experience and an Accredited Buyer’s Representative (ABR®) designation.
• The footer names Cornerstone Properties International, with an address on East Jackson Street in downtown Tampa. The site’s footer credits Real Estate Webmasters, a company that builds agent websites.
• The newest blog posts on the page we read were dated July 2026, so the site is active.

TheTampaMLS.com is registered through GoDaddy. Its WHOIS record shows a registration date of 28 December 2011, one day after NeighborhoodPass.com’s. Its nameservers, ns1.rewhosting.com and ns2.rewhosting.com, appear to belong to the webmaster company credited in the site footer.

The WhoisXML archive returned 43 records for TheTampaMLS.com. It shows the domain on GoDaddy’s nameservers in 2011, then on HostGator’s from 2012, and on rewhosting.com nameservers from February 2016, with the registrant hidden throughout. Moniker Privacy Services is the privacy service in records from 2013 to 2022. Domains By Proxy has been the privacy service since June 2022 and is still listed on 14 November 2026. We found no record that names the person or company behind it.

We wouldn’t read too much into that. The two domains were registered a day apart, and the forwarding suggests the NeighborhoodPass.com owner wanted its traffic to reach this agent’s site. But:

• We can’t say who owned NeighborhoodPass.com. Its owner could be Mr Eckhardt, Cornerstone Properties, the company that builds the site, or someone else who simply pointed the domain there. A redirect shows where a domain pointed, not who set it up.
• We can’t say whether that owner sold it. The name’s registrar has changed, and so has its registrant, but nothing we found shows who the buyer is, or whether the previous owner was involved in the 2026 move.
• The two domains don’t share a named registrant. NeighborhoodPass.com’s archive names CREA LLC in earlier years, which doesn’t appear anywhere in TheTampaMLS.com’s records, so any link between the two is circumstantial.

We haven’t contacted Mr Eckhardt or Cornerstone Properties. Nothing here suggests they did anything wrong, and we’d be glad to add their account if they’d like to give it.

Why MarkMonitor matters

MarkMonitor is the corporate registrar many large brands use to manage their domain portfolios. Bilt.com is held there. Its record on 14 November 2026 shows:

• registrar MarkMonitor Inc.
• registrant organisation DNStination Inc., the same San Francisco address as NeighborhoodPass.com
• registered 10 September 1996, expiring 13 January 2035

It would be easy to read the matching registrant as proof of common ownership. We wouldn’t. We haven’t established whether MarkMonitor uses the DNStination name for other customers, so all it shows for certain is that both domains sit in the same registrar’s managed service.

What it does do is fit a familiar pattern. A company buys a domain on the aftermarket, moves it to its corporate registrar, locks it, and puts it on managed nameservers. That would explain this record. So would several other things, including a different MarkMonitor customer buying the name.

How Bilt got Bilt.com

Bilt knows how awkward these deals are. In August 2025 domain broker Snagged published an account of how Bilt acquired Bilt.com. Bilt had been trading as BiltRewards.com and wanted the exact-match name. The owner was in India and, according to Snagged, wasn’t in a hurry to sell.

Snagged’s account describes the following:

• Other brokers had tried and failed to reach a price the owner would accept.
• Snagged’s founder pursued the owner for months by email and WhatsApp, and the owner finally called back.
• The domain was held through an Indian reseller with an interest of its own, and updating the contact details started a 60-day ICANN transfer lock.
• The original escrow provider wouldn’t verify the seller, so the deal moved to Escrow Domains with a domain attorney’s help.
• Snagged says the transfer was completed on a live call that included the owner, Bilt’s IT team and MarkMonitor, which was advising Bilt on domain strategy. The owner moved the domain to Bilt’s GoDaddy account before the final push.

Snagged puts the whole process at roughly six months and describes it as a marathon. We haven’t verified those details independently. They come from a broker’s own telling of its win, so read it as one party’s account.

It does show that Bilt has used MarkMonitor in an advisory role before, which is consistent with, but doesn’t prove, what we see on NeighborhoodPass.com.

What this means for domain owners

If you hold a name that matches a company’s upcoming product, three things from this story are worth knowing.

Your registrar record is public, and so is its history. A change of nameservers or registrar can be read by anyone with a history tool. If you’re mid-negotiation, a buyer’s move to a corporate registrar tells the world about it. Other people hunting for the same name read the same trail.

Listing a name and negotiating a sale are different jobs. The Bilt.com story hinged on a broker reaching the real decision-maker, and on handling the reseller, escrow and transfer details. Nothing about a marketplace listing does that for you.

Confidentiality has a price in time. Corporate buyers often want the purchase kept quiet until the launch. That is exactly the case for an intermediary who can hold the NDA and the negotiation. Our sponsor DiscreetBroker.com handles confidential corporate domain acquisitions for both buyers and sellers, and its fee is a commission on completed sales only.

What we still don’t know

• Whether Bilt, or anyone connected to it, owns NeighborhoodPass.com.
• Who the previous owner was, or what was paid. The domain forwarded to TheTampaMLS.com for years, but that doesn’t establish that the site’s operators owned it.
• Whether the move to MarkMonitor happened before or after Bilt’s announcement.
• Whether Bilt plans to use the domain, or is simply protecting the name.

We haven’t contacted Bilt, MarkMonitor or TheTampaMLS.com yet. If any of them, or the previous owner, would like to add context, get in touch and we’ll update this article.

Key takeaways

• Bilt announced Neighborhood OS on 10 November 2026, and named Neighborhood Pass as the digital pass inside it. NeighborhoodPass.com is the exact-match .com.
• WHOIS history shows the domain on GoDaddy’s nameservers in every record we checked from 2014 until June 2025, on Afternic’s nameservers from August 2025, and on MarkMonitor’s nameservers in a record dated 14 November 2026.
• The registrant now reads DNStination Inc., the same name and San Francisco address shown for Bilt.com. Earlier records show Domains By Proxy privacy.
• A registrar and nameserver change is consistent with a sale or a brand-protection move. It is not proof that Bilt bought the name, and neither company has confirmed anything.
• The Wayback Machine shows NeighborhoodPass.com redirecting to TheTampaMLS.com, a Tampa real estate site carrying Steve Eckhardt’s name, in captures from 2018 to July 2025. A redirect doesn’t show who owned the domain, so we can’t confirm who sold it.
• Bilt’s own purchase of Bilt.com, told by broker Snagged, shows how long and awkward these deals can be.

Findings reflect public WHOIS records and WhoisXML API’s WHOIS history as read on 14 November 2026. WhoisXML API and DiscreetBroker.com are sponsors of this site. Registrar, nameserver and registrant details change, and the history has gaps. We’ll update this article if anything changes.