Domain Daily · 3 November 2026

George Kirikos of FreeSpeech.com Finds Shop.com's $99 Million Price in Shopify's Filing – Tick.com Sells for $600,000 Too

Shop.com has sold for $99 million, a new record for a publicly known domain sale, and the person who found the number was George Kirikos of FreeSpeech.com.

By Maggi Ferguson

George broke the story on the FreeSpeech.com blog on Tuesday morning. Shopify announced the deal last month without a price, and George found $99 million in a single intangible-assets line in its newly released filing. DN Journal's write-up credits him with uncovering it, names Market America as the seller and puts the figure ahead of the previous record, AI.com at $70 million. It also notes that George made the case last month for a $400 million valuation, so he was surprised the price wasn't higher. Domain Name Wire read the same filing and treats this as the biggest domain sale on public record, while noting there may have been acquisition costs on either side.

Elliot Silver looked at the filing and flagged a caveat worth keeping: the document doesn't name Shop.com outright, it lists $99 million spent on "intangible assets" on page 44. Elliot says that fits what Andrew Rosener posted back in September, when Andrew said he'd heard about the Shopify deal months earlier at a cocktail party, while noting he had no role in the deal himself and wasn't the one revealing it. Andrew came back to it himself today, posting that he'd been right again, pointing to the same $99 million line in Shopify's filing. Domain Gang credited him with having been right about the broad scale of the deal before the exact figure surfaced. Braden, George Hong and Domain Shane all posted the $99 million figure too, with Shane adding that Shopify had to disclose it precisely because the purchase was material to its accounts, and that the price had already been leaked before this filing confirmed it. I checked the registry record: shop.com's record last changed on 24 September, which is roughly when Andrew first floated the story, and there's no separate transfer logged since.

My take: a number sitting inside a public company's financial statement is about as good as evidence gets in this business, even with the domain unnamed in the text itself. Unless I'm missing something, $99 million is now the figure to beat.

Lambda.si's six-figure .si sale gets a fuller picture

Domain (James Booth) announced that DomainBooth and Atom had closed a deal he says is .si's first six-figure sale to be made public, Lambda.si going to Lambda.ai for $100,000. NameBio's full daily recap backs that up and adds detail: the .si extension had exactly three sales that day – lambda.si at $100,000 through Atom.com, ahead.si at $35,000 through Dynadot, and cypherpunk.si at $4,500, also through Atom.com – for $139,500 combined against 733 .com sales in the same 24 hours. TLD Investors wrote up the Lambda.si sale separately, crediting James Booth by name.

Darpan said funds had landed for a six-figure .si deal his team negotiated plus a few five-figure sales, while cautioning that .ai demand still dwarfs .si and that a lot of the earlier .si buying was speculative rather than end-user driven. Kalin Karakehayov's reaction doubles as a plug for his own account, so take the excitement with that in mind. Mike Domainer speculated that if a misspelled "Lambda" fetched six figures, cleaner names like diffusion.si, remove.si, wipe.si or financials.si should be worth more – that's a guess, not a sale. Separately, Domain Shane noted that Sedo's own weekly sales list is carrying a fair number of two-letter .si names right now, for what that's worth.

My take stands: three .si sales and $139,500 in one day is real movement, but it's still a handful of data points on a young extension. I'd want to see this repeat before calling .si established.

Tick.com sells for $600,000 through Sedo

Sedo posted its own recap saying a $600,000 .com sale led its last two weeks of public sales, crediting broker Mr.PremiumDotCom but not naming the domain in the post itself. TLD Investors named it as Tick.com, and a NamePros summary confirms the same figure and domain, adding that the prior week's top sale was Lakewedowee.com at $40,000.

Retention.com founder Adam Robinson

Sad news continues to circulate: Adam Robinson, founder of Retention.com, died in a plane crash in Florida on 1 November, along with his wife, two young children and five others, per a NamePros summary. Elliot Silver said he didn't know Adam personally but knew he used exceptional domain names to build his business. The NamePros post notes Adam wrote in August 2023 that he'd spent $800,000 acquiring Retention.com, though it adds the domain was actually bought in 2022. That figure is his own account, not something I can check independently.

Also on my radar

Inside.com, still stuck: No movement on Jason Calacanis' stalled auction – Greg Van Horn says he was the top bidder and never heard back, and Jason has said he'll try GoDaddy on 1 December instead, which TLD Investors points out isn't how GoDaddy works.
October's top 20: DN.com's monthly recap puts Clarity.com at $3.5 million atop October's sales, with TradingCards.com second at $2 million and $9.817 million combined across the top 20 – DN.com's own tally, not corroborated elsewhere yet.
GoDaddy in court: Domain Gang reports GoDaddy faces a securities class action over its $4.99 .com promotion.

Does a figure buried in a filing feel more real to you than a tweet announcing a sale? And is .si's second six-figure season starting, or is Lambda.si still the exception? Tell me what you think.